AUDIT CONTEXTUAL
ADVERTISING

Contextual advertising audit is a detailed analysis of the quality, efficiency and effectiveness of your advertising campaign in Google Ads and Yandex.
THE AUDIT ALLOWS YOU TO ASSESS
  • The correctness of the launch of advertising campaigns
  • their payback
  • conversion rates
  • the structure of the account
  • The correct use and grouping of keywords
  • presence or absence of minus-words and crossover minus-words
  • relevance of ads
  • traffic quality
The presence of Google Analytics and Google Ads accounts is also assessed, as well as the site's load speed and its usability.
The ultimate goal of the audit is to identify errors and obstacles that are hindering the flow of customers from the ads.

Incorrect setting up and launching of the campaign, incorrect conversion calculation, difficulty in understanding the structure of the account and the advertising cabinet, mistakes in creating ads - all of this leads to a shortfall in profit potential. Especially important is an audit of self-advertising.

The online shop is audited separately, due to the large number of products. In this case, a detailed analysis is recommended so that all errors and omissions can be seen and assessed. There may well be a reason to talk about a comprehensive promotion of your shop, using social networks as useful tools, forming a new "sales funnel" and much more.
The presence of Google Analytics and Google Ads accounts is also assessed, as well as the site's load speed and its usability.
The ultimate goal of the audit is to identify errors and obstacles that are hindering the flow of customers from the ads.

Incorrect setting up and launching of the campaign, incorrect conversion calculation, difficulty in understanding the structure of the account and the advertising cabinet, mistakes in creating ads - all of this leads to a shortfall in profit potential. Especially important is an audit of self-advertising.

The online shop is audited separately, due to the large number of products. In this case, a detailed analysis is recommended so that all errors and omissions can be seen and assessed. There may well be a reason to talk about a comprehensive promotion of your shop, using social networks as useful tools, forming a new "sales funnel" and much more.
THE KEY REASON FOR ORDERING A SERVICE
an increase in cost per click
an increase in cost per order
 an increase in bounce rate
a decrease in website conversion
a decrease in online shop sales/visits to the information site, etc.
WHO NEEDS CONTEXTUAL ADVERTISING AUDIT?
You need to do an analysis if:
  • You do not understand the settings of the advertising offices of Google Ads and Yandex Direct
  • Advertising campaign is not paying off for a long time
  • Your conversion rate and cost per click have increased significantly
  • You are seeing even a slight "subsidence" in website traffic
  • With excellent traffic - almost no conversion of targeted visitors to the resource

COST AND DURATION
The cost of the audit is determined by the number of advertising campaigns and ad groups. You can also order contextual advertising audit of Yandex and contextual advertising audit of Google separately. If there are obvious problems with conversion, lack of payback for a long period of time, the presence of highly competitive demands and incorrect operation of the site - the cost of the audit will be higher.


NEED CONTEXTUAL ADVERTISING AUDIT?
Заполняйте заявку и наш менеджер свяжется с вами в течение нескольких часов.
AUDIT ADVANTAGES FROM 4LIMES
The main advantage of working with us is a comprehensive approach. We are ready to offer not only contextual advertising audit, but also its full adjustment and correction of all detected errors. By choosing 4Limes you get:
QUICK RESULT
Within a few hours after the setting up and approval of your advertising campaign you will get the first potential clients.
PROFESSIONAL APPROACH
We will not only reveal the problematic points of your advertising campaign but give useful recommendations on how to set up your ads and use the tools of Yandex and Google.
THE PROSPECT OF LONG-TERM COOPERATION
We will offer an effective strategy for further promotion of your business on the Internet.
OUR SATISFIED CUSTOMERS
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